Done-for-you cold email. Real meetings with real buyers who actually want to speak with you. If they don’t show up, you don't pay. Simple as that.
Look, we can't help everyone. We've tried. It doesn't go well.
We didn't make these up. Every metric below is from campaigns we've run. Not case studies from 2019. Not industry benchmarks. Ours.
Targeting ecom brands and B2B companies wanting website visitor data
Booking meetings with enterprise brands doing $1-5B+ in revenue
Targeting 7-8 figure ecom brand owners
Targeting architecture and interior design firms
Facebook ads & lead nurturing for remodeling, roofing, and solar contractors
Targeting sales leaders and revenue teams at growth-stage companies
Five steps. One outcome.
Not "your ideal customer." The people most likely to actually reply. There's a difference. We reverse-engineer the exact company profile that's already spending money to solve the problem you fix.
If your positioning won't land in a cold email, the campaign won't work. We sort that first, before writing a single word.
We find a specific signal that suggests someone might actually want what you sell - tech stack, company type, buying behaviour - then write copy around it. The goal is prospects reading it and thinking "oh, this is actually for me." Not "how did they get my email."
Every campaign launches with messaging based on real research - not just guessing what your audience wants to hear. None of that “hope you’re well!” or “congrats on the new hire!” BS.
We look at the numbers every week, figure out which lever to pull - audience, angle, or offer - and adjust. No "let's give it another month and see." That's not a strategy. That's hope.
Here are just a few of the reviews from my Upwork profile, all publicly verified.
I'm Michael. Every ICP, every offer, every sequence - I build or oversee directly. No account managers passing your brief down a chain. No junior copywriters who joined six months ago. Just the systems I've built across 100+ client engagements and over a decade doing this.
I started Appointeer after noticing I was booking calls for myself embarrassingly easily - and figuring other people might want the same thing. Turns out they do.
We'll figure out whether this makes sense for your business. If it doesn't, we'll say so. If it does, we'll tell you exactly what to expect. Either way, it's just a conversation. We promise not to use the word "synergy."
